03 · Brand Identity · Print
WanasaLandEntertainment
Client
Wanasa Land Entertainment
My role & scope
In-house brand and design support
Services
- Brand Identity
- Campaign & Marketing Design
- Merchandise
WanasaLandisajoyfulfamilyentertainmentbrandthatbringskidsandfamiliestogetherthroughfunrides,games,playzones,andmemorablesharedexperiences.
Wanasa Land needed a clear and consistent visual system that could communicate offers, prices, zones, events, and customer information in a fun, readable, and professional way across screens, posters, social media, flyers, and in-branch signage.
The brief
Thebrief
Create a fun and professional visual direction for Wanasa Land, a family entertainment destination focused on rides, games, soft play, and kids’ experiences. The brand needed to feel playful, welcoming, energetic, and easy for families to understand across campaigns, offers, signage, and digital screens.
The approach
Theapproach
The direction was built around a colorful family-entertainment identity using Wanasa’s warm orange, deep blue, teal, and soft cream tones. I focused on clear layouts, bold offer messages, friendly visuals, bilingual communication, and flexible designs that work across mall screens, social media, posters, flyers, and internal communication.
The outcome
Theoutcome
The result is a consistent entertainment brand system that feels joyful and clear. Wanasa Land’s visuals now support campaigns, promotions, customer communication, and in-branch experiences while keeping the brand fun, readable, and family-friendly.
Deliverables
Whatshipped.
- Brand identity guidelines
- Campaign and marketing materials
- Wayfinding & signage system
- Merchandise & stationery
Next step
Wantsomethinglikethis?
Tell me about your business and what you'd like to change. I'll come back with a clear proposal.