
04 · Brand Identity · Print
FlirtFlowersBoutique
Client
Flirt Flowers Boutique
My role & scope
Brand designer — identity and printed applications
Services
- Identity
- Stationery
- Signage
- Packaging
Acoherentfloralbrandidentity—amonogram,arestrainedpalette,andprintedapplicationsmadetobehandled.
A design project for a flower boutique: one monogram, a small palette, and a printed system that carries across stationery, wrapping, labels and in-store signage.
The brief
Thebrief
Design a floral brand identity that feels considered and tactile, with applications a small boutique can produce and reprint consistently.
The approach
Theapproach
Everything is built from one monogram and a tight material palette — a small number of papers and inks — so the boutique's printed pieces read as one family whether they're wrapped around a bouquet or sitting on the counter.
The outcome
Theoutcome
A complete, consistent identity across the printed and in-store applications designed for the project, from the mark and stationery through to wrapping, labels and signage.
Deliverables
Whatshipped.
- Monogram & mark system
- Full stationery suite
- In-store signage & wayfinding
- Wrapping, labels & packaging
Next step
Wantsomethinglikethis?
Tell me about your business and what you'd like to change. I'll come back with a clear proposal.
